Okay, I totally see what you mean—this boogie woogie woogie strands thing and The Masked Singer showing up together everywhere feels like some big marketing move or something. Honestly, I think it's kind of a coincidence more than some planned crossover. The Masked Singer just had its season finale where Boogie Woogie (Andy Grammer) was a fan favorite, and then at the same time, NYT Strands drops this dance-themed puzzle with 'boogie woogie woogie.' People just love to make connections or mashup trends on social media because it gets clicks and attention.

In my experience, places like TikTok and Twitter blow up whenever pop culture moments line up—like when a word game and a TV show both use the same catchy phrases. It gets people talking, sharing memes, and pretending there’s some secret link when there really isn’t. So yeah, I think it’s more about hype and getting those internet points than any deep connection. But hey, it’s fun to play along and watch everything spiral! If you ask me, the real connection is everyone just loving goofy stuff that makes them wanna get up and dance or guess who’s behind a mask. Pretty harmless hype, but definitely grabs attention!